Amy L. Lyons
Vice President/Sales & Marketing
201-865-5800 Ext. 2216
amylyo@specialistsms.com
Tobi Milgram Joins
Specialists Marketing Services, Inc!
February 14, 2008
Weehawken, NJ: Specialists Marketing Services, Inc. announces the addition of Tobi Milgram to the Interactive Division in the role of Vice President of Sales, effective immediately.
Tobi comes to Specialists Marketing Services, Inc. with over with 11 years experience in the direct marketing industry, specializing in both telemarketing and travel verticals. She began her career in premium incentives and then transitioned into the timeshare arena. Tobi was then invited to join Practical Marketing where she spent six years as Director of Sales and Marketing. Prior to joining SMS Tobi held the position of Vice President of List Brokerage at Teramedia where she launched their travel division.
Tobi’s role at Specialists Marketing Services will focus on expanding the Company's suite of services, utilizing her expertise in timeshare, travel and telemarketing, which will be a great asset.
“I'm very excited to have someone join our firm with Tobi's experience and professionalism. This will enable SMS to move into new categories of business as well as expand our service offerings in the Interactive Division”, said Lon Mandel, CEO and President.Specialists Marketing Services, Inc. of Weehawken, N.J. is a full service direct marketing firm, specializing in areas including traditional List Management, List Brokerage, Insert Media, E-Services, B2B, Analytical Services, Campaign Management, Database Marketing, Fulfillment, Multichannel Solutions and List Compilation services. SMS works with top brands such as ad:tech, Belvoir, BMG Columbia House Inc, Boardroom, Children’s Wear Digest, Crate and Barrel, Doubleday Entertainment, Earthlink, Frontgate, Godiva, Harvard Health Publishing, HCI Direct, Inc., Herrington, Intuit, ITEC, J.Crew, MBI, Meredith Corporation, Oracle, Oxmoor House, Playboy Magazine, Reader's Digest, Rodale, Source Interlink Media (formerly Primedia), Venus Swimwear, Victoria’s Secret Direct, and Williams-Sonoma, Inc.
