Specialists Marketing Services, Inc. (SMS) has established itself as one of the pre-eminent list management firms, attracting some of the world’s best-known brands.
Our diverse client roster insures maximum representation of our managed list(s) throughout the entire direct marketing industry. Unlike many of our competitors, we do not focus primarily on a particular market. Instead we focus on all markets, including catalog, continuity, publishing, non-profit, financial, insurance, e-commerce, and consumer goods.
Our account representatives are some of the best known in the list industry. Perhaps this is due to our effort to conduct face-to-face meetings with list brokers and mailers. We believe our phone calls, faxes and e-communications are more readily accepted and meaningful if a potential buyer has seen us personally, shaken our hands and seen our smiles.
We sell smart. Recommendations and follow-up are timely – not too soon or too late – and are designed to identify segments of our managed list(s) that will create the maximum marketing opportunity for both the list owner and the mailer renting the list(s).
The Brokerage group annually acquires over 2 billion customer addresses for direct marketing promotion, and our Brokers help keep our management group aware of all current marketing activity across the spectrum of markets our Brokerage group services.
Our proprietary order processing, list fulfillment and contact management systems use the latest technologies available. These tools give our list marketing team more time to market, manage, and maintain list rental activities.









